Friday, March 16, 2012

Most Popular and Unpopular Foreign Brands in China

A Chinese newspaper, Global Times, published a domestic survey of 10 most popular and 10 most unpopular foreign brands.  The survey received 3,493 valid questionnaires and the pictures below show these results. Interestingly, Carrefour (a French supermarket chain), KFC, and Wal-Mart earned spots on both list.

The popular ones
(left chart) are:
  1. Apple
  2. Nokia
  3. BMW
  4. Wal-Mart
  5. Canon
  6. Audi
  7. Carrefour
  8. Mercedes-Benz
  9. Sony
  10. KFC

10 Most Popular Foreign
Brands in China

The unpopular ones
(left chart) are:
  1. KFC
  2. McDonald's
  3. Carrefour
  4. Ajisen Ramen
  5. Pizza Hut
  6. Wal-Mart
  7. Red Bull
  8. Coca-Cola
  9. Pepsi
  10. Goldman Sachs

10 Most Unpopular
Foreign Brands in China

I do wonder how many total brands are they chosen from.

Related article: Coca Cola, Mercedes-Benz and Yosemite

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